The Golden 4C Principles are a crucial framework for enhancing customer service quality. These principles not only help businesses understand how to provide the best service but also ensure that the customer experience is consistent and positive. Here’s a closer look at each principle: 1. Customer Meaning: This principle emphasizes the importance of placing the […]
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In today’s competitive business world filled with information overload, attracting and retaining customers has become more challenging than ever. To create an effective marketing strategy, the use of CTA (Call to Action) cannot be denied. CTA is not only an essential element in converting customers but also serves as a bridge between valuable content and […]


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